Hello friends. Lynn here.
This summer I am really focused on renewing and reimagining life in a more sustainable way. And I am sure I am not alone in that.
Over the past two years, many of us have made big life decisions.
I know for me, I have changed the way I look at time as a precious commodity and the importance of spending time with awareness and with care.
You may not know that since March 2020, I have been working full time as a business consultant, while doing everything possible to get ZÖE through the pandemic life in tact.
After two years of navigating a shoe store through a world that was no longer walking, there were decisions that had to be made as to next steps for my business.
I love my business, because I love the relationships with my customers, both here in Regina and from afar.
And so, in March 2022, I made the decision to close my store on 1928 12th Avenue, and shift to a smaller, more personalized space on 2120 Broad Street in Regina. I continue to work, so it is necessary for me to maintain the standard of shopping by appointment during the week, and being open to the public on Saturday.
Truth be told, I like it better this way, because I feel it's more realistic to all of our lives as we navigate home, family, work, online and offline lives in the new world.
In my new world, now called ZÖE Concept, I can be intentional with each guest visit, and focus 100% of my attention on your needs. That's important to me. And this approach allows me to take the time to reinvent ZÖE while being able to take care of the responsibilities of my life.
It also allows me the luxury of bringing in new lines and products beyond shoes and clothing. And that's exciting to me, because if anything, I have learned that ZÖE is not one thing. She is all things. She is whatver it is she wants to be. She is changing and evolving and reinventing. She evolves, but she never compromises.
So I wanted you to know that it's OK to not know how to navigate the new world. I hope you will take time to listen to your heart, and live the life that is fulfilling for you. I don't know if my approach is the right approach. I just know it's the only approach for me in order to see the future of ZÖE and maintain balance and wellness in my own life.
I also want you to know that whether you are reaching out to me from afar though this online space, or in person, I do cherish those moments. And as always, please let me know if there is anything I can do to make your time with ZÖE enjoyable. Feel free to reach out to me by email at email@example.com or in person.